The New Innovation in Made in Nigeria ... X-pression Rich & Ultra Braid

AIT Interviews Mrs Grace Ejikeme, Marketing Manager.

 

  • The made in Nigeria X-Pression Rich and Ultra Braids have been accepted as the best braid products globally.
  • As a leading brand we have a NEW INNOVATION (HIDDEN TAG) to help consumers identify the genuine made in Nigeria X-Pression Rich and Ultra Braid.
  • How to get and use HIDDEN TAG anywhere in the world

 

It is a well-known fact that made in Nigeria X-Pression braids are most preferred by all fashionable women and hair stylists all over the world due to the satisfaction they get with its usage. For this reason, X-Pression Rich Braid and Ultra Braid have become household braids and most popular in the world. In terms of quality, X-Pression braids have smooth, silky, and shiny appearance. They are flame retardant and accept hot iron and hot water styling very well. But that’s not all, on the health side, X-Pression products are friendly to skin touch, and do not cause itching, or irritation to the scalp that may lead to hair loss. That’s why X-Pression has over the years remained “the pride of your hair:

 

It has also recently come to the notice of the management of Solpia Nigeria Limited, makers of the X-Pression brand of hair extension in Nigeria that some greedy businessmen have started importing fake and substandard X-Pression braid into the country, and distributing them in markets across the globe. Some of these FAKE products are highly flammable and pose grave danger to the consumer as some stylists still use open flame to trim off fly-away from their braids to give it their desired smooth appearance.

 

 

The New Innovation in Made in Nigeria ... X-pression Rich & Ultra Braid

Mr. Okechukwu Ihedioha anchoring the event.

 

 

We, manufacturers of original X-Pression braids brand have not rested on our oars. We have combated this menace through various means, including; designing special hologram sticker to help intending buyers distinguish between the original and fake X-Pression braids, but these did not bring a permanent solution. So today, we are here to inform you about our new innovation to help our product consumers authenticate made in Nigeria X-Pression Rich and Ultra Braid through the HIDDEN TAG application. This new innovation is a surefire way of identifying original X-Pression product, and it will help the company to ensure a total elimination of FAKE X-Pression braids in the market.

 

 

The New Innovation in Made in Nigeria ... X-pression Rich & Ultra Braid

High Table, From Left, Miss Grace Ejikeme, Marketing Manager; Mr. Moruf Alaka – Sales Manager; Mrs Omolewa Oseni – Agbamu – MD of Universal Haircare Ltd, Barrister Azubuike Onyekwelu – Company secretary And Lead Solicitor and Mr. Monday nnah – Company PRO.

 

 

“The HIDDEN TAG” is therefore good news to us all and to consumers of our products.

 

To get and use the HIDDEN TAG application.

  • Go to PLAY STORE/APPLE STORE on your mobile phone and download HIDDEN TAG application
  • Open your HIDDEN TAG application
  • Scan the HIDDEN TAG sticker on the made in Nigeria X-Pression Rich/Ultra Braid
  • View product authentication
  • Click on REGISTER to register the product IQR number
  • In case the product is fake, click on REPORT to give your details and location you bought the product.

 

The New Innovation in Made in Nigeria ... X-pression Rich & Ultra Braid

High Table, From Left, Miss Grace Ejikeme, Marketing Manager; Mr. Moruf Alaka – Sales Manager; Mrs Omolewa Oseni – Agbamu – MD of Universal Haircare Ltd, Barrister Azubuike Onyekwelu – Company secretary And Lead Solicitor and Mr. Monday nnah – Company PRO.

 

Benefits of the HIDDEN TAG Application

  • The sticker is self-destructive as it cannot be moved from one label to another
  • The application can be used anywhere in the world, provided you have data.
  • It does not take time to scan
  • It cannot be faked

 

To stop braiders and stylists from selling used labels with HIDDEN TAG sticker to fakers, we are currently running a promo titled “Return Label Promo”, for every 10 pieces of labels returned to us, the stylist gets 1 pack of product.

 

We therefore advise all users of X-Pression Rich and Ultra braids to download the HIDDEN TAG application and use it to authenticate the braid before buying. Also, ensure that you buy from accredited distributors of X-Pression products whose shops bears X-Pression signboards.